5 ways to get the most out of your social media marketing

It’s hard to think of any industry or vertical in 2018 (going on 2019) in which a business wouldn’t have some sort of social media presence, but it remains an area that is often under-utilised [...]

5 ways to get the most out of your social media marketing2018-11-23T10:41:34+00:00

Is your marketing prepared for dark social?

Buzzsumo's Content Trends Report 2018, which analysed the stats of 100 million posts published in 2017, found that social sharing has halved since 2015. The company's director and author of the report, Steve Rayson, warned: [...]

Is your marketing prepared for dark social?2018-08-13T10:51:35+00:00

Want to engage millennials? Optimise for mobile

Millennials are predicted to make up around 35% of the global workforce by 2020, according to Park Communications. From tech innovation, to trends, to buying habits, this elusive demographic is leading the way. So, how [...]

Want to engage millennials? Optimise for mobile2018-08-13T10:51:35+00:00

Is your marketing more irritating than engaging?

With personalisation, heightened targeting, and innovative technologies, consumers are surely having a better marketing experience than they were even just a few years ago... right? Recent research from Kantar Millward Brown suggests that digital marketing [...]

Is your marketing more irritating than engaging?2018-09-25T10:07:51+00:00

Boost your eCommerce Video Efforts: 7 Top Stats

Boost your eCommerce Video Efforts: 7 Top Stats   It's hard to ignore the growing dominance of video as you scroll through any social media feed lately. Whether it's a viral clip on YouTube, a [...]

Boost your eCommerce Video Efforts: 7 Top Stats2018-08-13T10:53:02+00:00

Video marketing hacks for social media

Video marketing hacks for social media   As video continues its takeover of the internet, companies all over the world are putting it at the heart of their marketing strategies - including social media. So, [...]

Video marketing hacks for social media2018-08-13T10:53:02+00:00