Does your AI need a human face?

Branding boosts customer loyalty, helps deliver your message, and aids customers to emotionally connect with your product or service. As The Balance recently explained, branding is now more complex than the slogans and designs your [...]

Does your AI need a human face?2018-10-10T14:38:48+00:00

Think Disruptive; Does your brand purpose set you apart?

In a world of fake news, it is perhaps not surprising that consumers want brands to stand for something meaningful. A 'brand purpose'. In its Business & Politics study, Global Strategy Group found that 88% [...]

Think Disruptive; Does your brand purpose set you apart?2018-08-13T10:51:55+00:00