Your website is a big deal; it’s probably the most influential marketing platform you have at your disposal. So, it’s important that you get all the major decisions right when it comes to its development;
- What is the primary commercial purpose of your site?
- What technology platform should you use?
- What should the user experience look and feel like for visitors?
- What performance targets are you setting?
At Fireworx, we support .NET development projects across platforms such as Umbraco, Kentico and Sitecore, as well as WordPress (PHP) builds, so can help with the majority of web development projects.
Keep a clear idea of the main commercial objective for the website in mind.
Does your website need to integrate with existing in-house technology? This may affect the platform your site should be built on.
Ensure the User Experience (UX) is intuitive for your target users.
Implement Analytics on your site to enable you to learn from the data you collect.
. What’s the main objective?
. In-house technology
. User experience
. Collecting data
WordPress is web software used to create a highly functional website or blog. WordPress started as a blogging system, but has evolved to be used as a full website content management system (CMS) through the easily available plugins and themes.
One major advantage of using WordPress is that it can be an exceptionally cost-effective platform, as the CMS and themes are pre-built and easily applied. On the downside, it is not the simplest platform for creating bespoke functionality, which is where a more sophisticated .NET solution might come be more appropriate.
Umbraco is an open-source CMS, and free to licence, unlike some other CMS platforms that come with subscription fees. Umbraco also offers an intuitive and easy to navigate back-end for marketers and content managers without developer support.
Built on the Microsoft .NET platform and fully compatible with the latest .NET technologies such as MVC and Razor, the Umbraco CMS is highly scalable and allows integration with many leading third-party systems to manage your MarComms workflow and expand the platform to fit your changing requirements.
Like WordPress, Umbraco comes with a number of starter packs and packages, developed by the community, that help speed up the development process. The CMS is also super navigable which means that it’s easy for non-technical members of staff to maintain their websites without developer support.
The Microsoft .NET Framework is a free, cross-platform, developer platform for building many different types of applications. With the .NET framework, you can use multiple languages, editors, and libraries to build for web, mobile, desktop, gaming, and the internet of things (IoT).
At Fireworx we offer a .NET solution to your web needs by supporting a number of different .NET compatible CMSs, allowing us to provide the right solution for our client’s objective.
We build all our solutions on a CMS platform giving you, the client, full control over its marketing presence and purpose.