Digital marketing

Deploying a digital-first strategy we help brands create a cohesive approach with always on story telling. We’ll help you find new audiences, with stand-out creative that inspires audiences globally, every day.

Services

We establish a digital marketing strategy, underpinned by outstanding creativity, and utilising cutting-edge AI tools, across; Display, PPC, SEO, Social Media, Video and Email.

We’ll use customer data and insights to inform the right approach to achieve lead generation and brand awareness goals. As a challenger agency we use our expertise an omni-channel agency that delivers campaigns that break conventions.

Social listening & competitor analysis

We benchmark performance against your industry competitors, identify opportunities to expand your social reach, understanding where competition is digitally, and which communities they are tapping in to.

Paid search

Our in-house pay per click (PPC) team is experienced in building, managing and optimising campaigns. Our approach is rooted in data and understanding organisational goals, testing is key to driving success. At Fireworx we ensure campaigns constantly evolve. to drive leads and optimised to convert.

Search engine optimisation

At Fireworx, we take a balanced approach to search strategies. Balancing development of natural traffic on keyphrases with a strategy that’s dynamic across channels. Typically, we base our overall keyword selection upon: Search data , New customers / return visits , Cost Vs Effort and keyword tools.

Content marketing

Our content marketing professionals deliver engaging, informative and entertaining content to help build brand awareness, capturing audience data and crucially analysing customer interactions and analysis to drive leads.

Display advertising

With an in-house team of display marketing experts, campaigns can be seamlessly delivered, with a strategy focuses on driving engagement and conversions. Through the Google display network which covers 85% of the market we focus on Ad creative that improves customer lead generation.

Paid social

Each social platform has its own unique approach. Our core focus is dictated to by the customer focus and the best channels to deliver results. The team at Fireworx together with AI tools map this out, managing your budget, setting Pixels/events, configuring analytics, setting the API gateway and optimising performance.

Email marketing

Whether it’s a campaign emailer, part of a multi-touch communication, or fortnightly newsletter, email marketing continue to be one of the most cost-effective ways to engage with prospect and existing customers. Fireworx can integrate this into a CRM solution or standalone service.

“I’d highly recommend Fireworx to any brand that is looking for growth and to take their marketing to the next level.”

Nikki Carpenter,
Co-founder
Acuity

Related content